By Stephanie L. Kimbro , MA, JD, is author of Limited Scope Legal Services: Unbundling and the Self-Help Client (ABA, 2012), director of the North Carolina branch of Burton Law LLC, and has provided unbundled estate planning services online since 2006. During the past ten years, many industries have begun unbundling their services. Airlines, wireless providers, newspapers, the music industry, and personal and financial services have all found ways to unbundle services and rebundle them to create new or improved markets. This approach has helped them adapt to changes in our global economy and address the way that consumers now exercise their purchasing power. The legal profession could take a few lessons from their experiences. Law firms must find ways to adapt to the changing legal marketplace by integrating unbundling as a form of legal service delivery. What’s on the Menu? Unbundling is a method of legal service delivery in which the lawyer breaks down the tasks associated with a client’s legal matter and provides representation only pertaining to a clearly defined portion of the client’s legal needs. The client accepts responsibility for doing the footwork for the remainder of the legal matter until reaching the desired resolution. Unbundling is also referred to as limited-scope services, a la carte legal services, discrete task representation, or disaggregated legal services. Revised in 2002, ABA Model Rule of Professional Conduct 1.2(c) formally allows for the unbundling of legal services: “A lawyer may limit the scope of the representation if the limitation is reasonable under the circumstances and the client gives informed consent.” Rule1.2(c) has been adopted verbatim or with some modification by 41 jurisdictions (including the District of Columbia); ten jurisdictions have not adopted it. A full list of state bars that have adopted this rule, along with links to the texts of these state rules, can be found at the ABA Standing Committee on the Delivery of Legal Services’ Pro Se/Unbundling Resource Center . Some states have modified Rule 1.2(c) to limit unbundling only to noncriminal law matters. Why is it important that lawyers learn how to integrate unbundling into their existing full-service practices? There is a growing market need for accessible unbundled legal services, particularly those delivered online. One only has to look at the millions of individuals claimed to be served annually by nonlawyer legal services companies, such as LegalZoom and Rocket Lawyer, in order to see that legal professionals could tap into this market by providing more customized, quality unbundled services to the public. Adding limited-scope services to [...]